Your input is needed! Today we feature our latest Business of the Month — help us to select the next. Tell us which independent store you love in Greenwich Village, the East Village, or NoHo: click here to nominate your favorite. Want to help support small businesses? Share this post with friends.
You’ve got to like someone who opens up a shop in the same neighborhood they grew up in. And if you are so good at it that you get support from the New York Knicks and create custom flavors for professional athletes who seek out your down-to-earth yet artisanal and creatively-flavored ice cream, you may even possess some magic. The owner and namesake of Mikey’s Likes it Ice Cream at 199 Avenue A (12th/13th Streets) is that local entrepreneur, and his establishment is our August Business of the Month.